adap->owner     = THIS_MODULE;
        adap->class     = I2C_CLASS_HWMON | I2C_CLASS_SPD;
        adap->algo      = &nmk_i2c_algo;
+       snprintf(adap->name, sizeof(adap->name),
+                "Nomadik I2C%d at %lx", pdev->id, (unsigned long)res->start);
 
        /* fetch the controller id */
        adap->nr        = pdev->id;
                goto err_init_hw;
        }
 
-       dev_dbg(&pdev->dev, "initialize I2C%d bus on virtual "
-               "base %p\n", pdev->id, dev->virtbase);
+       dev_info(&pdev->dev, "initialize %s on virtual "
+               "base %p\n", adap->name, dev->virtbase);
 
        ret = i2c_add_numbered_adapter(adap);
        if (ret) {